Staff meeting turned out to be quite interesting

Well the word interesting isn't normally associated with staff meetings but earlier today i had a staff meeting at work which largely involved the re-branding of the company. The company has held the same logo and corporate images for around 12 years now and with plans to make significant strides towards improvements by 2013 this seems to be the major project for 2010. A facelift to improve the corporate brand is ongoing at the moment and work with graphic designers 'Purple Circle' is well underway. The designers have had to take into account the basis of the business, the location and the the quirky club character when coming up with there new logo 'BRAND'. I place the word BRAND in capitals as this was important an important point in the meeting as the business looks to move from just a logo to a whole brand. Unfortunately i can't show you the image yet as its all under wraps at the moment but i was quite surprised to see the outcome as the business has moved away from what i would describe as being traditional to something more contemporary.